American Greetings Papersong
Walmart Silver Brand Page
Background: American Greetings, a renowned company in the greeting cards industry, entrusted us with the task of updating their Silver Brand Page. Striving to deliver an enhanced user experience, we were ready to embark on this project.
Team: Our dynamic and talented team brought together a range of expertise to ensure the success of this project. Consisting of an Art Director, Designer, Copywriter, Producer, Developer, and Account Manager, each team member played an important role in achieving our goals.
Challenges: American Greetings provided us with low-quality assets, which posed a considerable obstacle to our creative process. In addition, they did not provide us with the working files we needed to expedite the project efficiently. Both of these challenges required us to think outside the box and find creative solutions.
Wins: Despite the minor roadblocks we faced, our dedicated team rose to the occasion. We embraced the challenge of working with the limited resources we were given and adapted our approach accordingly. Through close collaboration and resourceful problem-solving, we were able to deliver high-quality creatives that exceeded the client's expectations.